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shermin sathi
Apr 07, 2022
In Welcome to the Forum
O check their emails increases. As a result, the job of an email marketer gets a little more complicated year on year, as the areas to focus testing efforts on reach a tipping point, preventing many email marketers from working. -mail to identify the most efficient way to test. Which email clients are most popular with my subscribers? Which ones have the most rendering defects? What takes the longest to troubleshoot? Many email marketers face these challenges every day, but the isolated nature of an email marketer's position within their organization often forces them to face them alone. It's only when we look at the data collectively that we can see patterns emerge and, therefore, can define a more accurate model to test and measure our email campaigns. What are other email marketers and designers focusing their testing efforts on? We analyzed over 360 million litmus preview tests to find out. As you plan your company mailing list build and test efforts in 2016, we hope this list serves as a good starting point. 1. Outlook for 2013 it's no surprise to us that outlook 2013 tops the list of most tested clients. Outlook is consistently in the top 5 customers in our monthly market share statistics. Subscribers frequently open their emails in outlook clients, so designers want to make sure their designs look great in those inboxes. Additionally, outlook 2013 has a lot of rendering quirks. Email designers are expected to frequently test and retest and retest their designs in this client. Outlook 2013, as well as outlook 2007 and 2010, use microsoft word to render emails (yes, really, a word processor!). This means weak support for html and css. Here are some quirks to keep in mind when designing for this client: no support for background images in divs and table cells no support for css float or position no text shadow support bad support for padding and margin poor css width and height support issues with background colors of nested elements 2. Gmail google's free gmail service is one of the most popular email services in the world and it causes
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shermin sathi

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